lunedì 8 giugno 2009

WWDC 2009: Time for a reality check

Apple is providing its WWDC 2009 keynote address today, providing some interesting info about its Mac and iPhone platforms. But this is Apple we're talking about. So it's time for a reality check.

75 million Mac OS X users. Apple claimed that the OS X user base magically jumped from 25 million to 75 million active users in two years. But it didn't. It jumped to 35 million users. The other 40 million are using iPhones and iPod touches. So if there are 1 billion active PC users (and that's an old figure), than OS X usage share right now is 3.5 percent. Everyone's onboard with the math, right? 3.5 percent. "No wonder everyone is trying to follow in our footsteps," Apple SVP Phil Schiller said. Right.

Macbooks magically become Macbook Pros. Apple rebranded the 13-inch Macbook as the Macbook Pro and added SD slots across the line-up. FINALLY. I've only been asking for this handy little feature for, what, 6 years? The batteries are non-replaceable. I'm pretty sure no one was asking for that feature. And they added Firewire 800. Seriously, how about two more USB ports? Oh, and $1699 to start for a lowball 15-inch unit? To Mac guys, this is big news.

Hypocrisy around Vista/7 and Leopard/Snow Leopard. This year, both Microsoft and Apple are working on revisions to existing OSes. In Microsoft's case, Windows 7 is a nice revision to Windows Vista. And Snow Leopard is a minor revision (service pack) to Mac OS X Leopard. Both Windows Vista and Leopard have had their share of problems, but Vista's are more high profile and thus, apparently, news to the wider world. But look how Apple's Darth Vader, Bertrand Serlet, describes these updates:



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